Do you want to take the first step in making Filipinos’ lives better everyday? Here in GCash we want to stay at the forefront of the FinTech industry by creating innovative, meaningful, and convenient financial solutions for the nation! G ka ba? Join the G Nation today!
Strategic Vision:
Develop and communicate a forward-thinking events and activations strategy that elevates the brand, enhances market presence, and drives business growth.
Innovate and integrate emerging trends in events and experiential marketing into the overall strategic plan.
Leadership and Team Management:
Leads external agencies fostering a culture of creativity, collaboration, and excellence.
Stakeholder Engagement:
Cultivate and maintain relationships with key stakeholders, both internally and externally, to leverage strategic partnerships for events and activations.
Collaborate closely with senior executives to align event initiatives with overarching corporate strategies
Execution
Oversee the planning and execution of experiential efforts, ensuring consistency in brand representation and messaging.
Manage logistics for large-scale events, including product launches, and regional campaigns
Financial Oversight:
Develop and manage the annual events budget, ensuring effective resource allocation and cost optimization.
Negotiate contracts, manage vendor relationships, and implement financial controls to safeguard budgetary integrity.
Performance Analytics:
Establish and track comprehensive KPIs to measure the success and impact of events on brand visibility, customer engagement, and business objectives.
Utilize analytics to provide insights and recommendations for continuous improvement.
QUALIFICATIONS
● Bachelor's degree in Marketing, Event Management, or a related field.
● Proven experience 5+ in planning and executing successful events and
activations. Events agency experience is a plus.
● Strong strategic thinking, creativity and a knack for storytelling, and
problem-solving skills.
● Exceptional organizational and project management abilities.
● Excellent communication and interpersonal skills.
● Proficiency in event management software and tools.
What We Offer
Opportunity for career growth and development in the #1 FinTech company in the country Working with a dynamic and highly collaborative team who want to change the game A company that values their people with highly competitive and flexible compensation and benefits package